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Get your events on Google

Each event page on your site carries the data Google reads for event listings. Whether Google lists an event is Google's decision, but a few things on your side make it possible.

What Packdoor adds for you

  • Event data on every event page: name, dates, status (including cancelled and postponed), image, venue, organizer and the all-in ticket prices.
  • A sitemap of your listed events, so Google can find them.

What you need to do

  • Give the venue a real street address and postal code (Events, Venues).
  • Upload a poster; Google recommends one at least 1200 pixels wide.
  • Write a real description and keep at least one ticket type on sale.
  • List the event publicly. Unlisted and password-protected events are link-only and are not in the sitemap.

Good to know

  • Listings can take days or weeks to appear, and nobody can guarantee them.
  • Tell Google about your site with Search Console: see the Search Console guide.

Still stuck? Use the Help page in your console, or write to us. We reply within one business day.

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